Privacy policy.

Last updated: August 26, 2025

This Privacy Notice for West Midlands Militaria ("we", "us", or "our") describes how and why we might access, collect, store, use, and/or share ("process") your personal information when you use our services ("Services"), including when you:

  • Visit our website at http://www.westmilandsmilitaria.co.uk or any website of ours that links to this Privacy Notice

  • Engage with us in other related ways, including any sales, marketing, or events

Questions or concerns? This Privacy Notice will help you understand your privacy rights and choices. If you do not agree with our policies and practices, please do not use our Services. If you have any questions, you can contact us at westmidsmilitaria@gmail.com.

Summary of Key Points

  • Personal information we collect: Name, email, mailing and billing address, phone number, order details.

  • Sensitive personal information: We do not process sensitive personal information.

  • Third-party data: We do not collect personal data from third parties.

  • How we process your information: To provide, improve, and administer our Services, communicate with you, for security and fraud prevention, and to comply with law.

  • Sharing information: We may share information with service providers, business transfers, or legal authorities.

  • Data security: We use organisational and technical security measures, but no online service can be 100% secure.

  • Your rights: You have the right to access, correct, delete, or restrict the use of your personal data.

1. What Information Do We Collect?

Personal information you disclose to us
We collect personal information that you voluntarily provide when you register, place an order, sign up for our newsletter, or contact us.
This may include:

  • Names

  • Phone numbers

  • Email addresses

  • Mailing addresses

  • Billing addresses

Sensitive information: We do not process sensitive information.

Payment data: Payments are securely handled by Squarespace and its payment partners. We do not store or access your payment details. See Squarespace Privacy Notice.

2. How Do We Process Your Information?

We process your information to:

  • Facilitate account creation and authentication.

  • Deliver and manage orders.

  • Communicate with you.

  • Ensure fraud prevention and compliance with law.

  • Save or protect an individual’s vital interest.

3. What Legal Bases Do We Rely On?

We only process personal information when we have a valid legal basis, including:

  • Consent – when you sign up for our newsletter or opt into communications.

  • Legal obligations – to comply with UK law, tax, or regulatory requirements.

  • Vital interests – to protect your safety or that of others.

4. When and With Whom Do We Share Your Information?

We may share your information:

  • With service providers who perform services on our behalf (e.g., Squarespace, payment processors).

  • In connection with a business transfer, such as a merger, sale, or acquisition.

  • With legal authorities if required by law.

5. How Long Do We Keep Your Information?

We keep your personal information only as long as necessary for the purposes outlined in this Notice, unless a longer retention period is required by law.
When we no longer have a legitimate business need, we delete or anonymise your data.

6. How Do We Keep Your Information Safe?

We use organisational and technical measures to protect your data. However, no electronic transmission or storage system can be guaranteed 100% secure.

7. Do We Collect Information From Minors?

We do not knowingly collect data from or market to children under 18. If we learn that data has been collected from someone under 18, we will delete it.

8. What Are Your Privacy Rights?

Depending on your location, you may have the right to:

  • Request access to your data.

  • Request correction or deletion.

  • Restrict or object to our processing.

  • Withdraw consent at any time.

You also have the right to complain to the UK Information Commissioner’s Office (ICO).

9. Controls for Do-Not-Track Features

Most browsers include a Do-Not-Track (DNT) feature. At present, no uniform standard exists, so we do not currently respond to DNT signals.

10. Do We Make Updates to This Notice?

Yes. We may update this Privacy Notice to stay compliant with laws. The revised date at the top indicates the latest version.

11. How Can You Contact Us?

If you have questions about this Notice, you can contact us at:

📧 westmidsmilitaria@gmail.com

📍 West Midlands Militaria
10 Sandy Lane
Coventry, West Midlands CV1 4DQ
United Kingdom

12. How Can You Review, Update, or Delete Your Data?

You have the right to request access to the personal information we collect, correct inaccuracies, or request deletion.
To make such a request, please email us at westmidsmilitaria@gmail.com.